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Environmental Scan, November 2011 - List of Exhibits

II-CURRENT ECONOMIC CONDITIONS

 

EXHIBIT NO.

EXHIBIT TITLE

DESCRIPTION

CONTENTS AND POSSIBLE USES

Exhibit II-1

Population Projections - 2000 to 2021

VVC Study Area Zip Codes and San Bernardino County - Table

Shows population projections –from 2000 to 2021 –and related percentages for Study Zip Codes and SB County. This data provides a basis for future college demand planning - programs and facilities – in response to population factors. The data also allows focused comparative planning by zip code area. Correlate population data with other relevant metrics. This data can be augmented with census tract level data to allow more targeted marketing and analysis. Establish and track long-term trends over time.

Exhibit II-2

Population by Age - 2nd Quarter 2011

VVC Study Area Zip Codes and San Bernardino County - Table

Shows population by age in the current 2nd Quarter 2011 for the Study zip codes, the combined zip code areas and includes San Bernardino County. Helps in understanding demand for future educational services – when, where, and the extent of demand as percentage of total College Study Area. Possible follow-up includes obtaining data at the tract or block level to permit more focused analysis and planning - Cross tabulations with capture rates and other relevant data. Continuous updating and monitoring of trends by age factors.

Exhibit II-3

Population by Age - 5-Year Projection- 2011-2016

VVC Study Area Zip Codes and San Bernardino County - Table

Shows 5-year projection of population by age by Study zip codes, combined zip code area, and San Bernardino County. Helps in understanding mid-term demand for future educational services – when, where, and extent of demand as percentage of total College Study Area.

Exhibit II-4

Population by Age - 10-Year Projection -2011-2021 - 2nd Quarter 2011

VVC Study Area Zip Codes and San Bernardino County Table

Shows 10-year projection of population by age by Study zip codes, combined zip code area, and San Bernardino County. Helps in understanding long-term demand for future educational services – when, where, and extent of demand as percentage of total College Study Area.

Exhibit II-5

Race and Ethnicity -2nd Quarter 2011

VVC Study Area Zip Codes and San Bernardino County - Table

Population by race and ethnicity- 2nd Quarter 2011 - Study area zip codes, combined zip code areas, and SB County. This data delineates specific population segments that may have special needs - helps determine whether the college representation is matched by these segments in the college enrollment as percent of such population segments. Allows correlation of such factors as education, income, and race and ethnicity. Provides a basis by which to better plan for future in response to these population segments. This data can be augmented with census tract level data to allow more targeted marketing and analysis. Continuous updating and monitoring trends over time. Use as justification for grants – possible special needs groups.

Exhibit II-6

Population by Language Spoken at Home - Age 5+ Years - 2nd Quarter 2011

VVC Study Area Zip Codes and San Bernardino County - Table

Shows population by language spoken at Home - Age 5+ Years - 2nd Quarter 2011 - Study area zip codes, combined zip code areas, and SB County. This metric provides useful planning information with regard to possible demand for language courses and ability to handle normal curricula. It also provides a correlation between other factors such as graduation rates, labor force occupations, income. Possible follow-up entails continuous updating and monitoring. Obtain census and block level data to create more focused analysis - cross tabulate data and student capture rates. Establish trends over time.

Exhibit II-7

Housing - Occupancy and Valuation - 2nd Quarter 2011

VVVC Study Area Zip Codes and San Bernardino County - Table

Show housing occupancy (owner and renter) and estimated housing valuation by Study area zip codes, combined zip code areas, and SB County. This data helps the college understand the impacts of the foreclosure and occupancy factors as related to population and size of service area. Housing values help the college understand the local housing and the attractiveness of the area in terms of housing affordability. Affordability attracts people which impact the demand for college services.

Exhibit II-8

Median Household Income - 2nd Quarter 2011

VVVC Study Area Zip Codes and San Bernardino County - Table

Shows Median Household Income - 2nd Quarter 2011 – and percent of SB County, by Study Area zip codes, combined zip code areas, and SB County. Allows the college to understand local economic stability and the relative capacity of households to afford college costs. Allows correlation to be made between educational attainment and income factors. Shows demand for financial aid. Provides an indicator of need to train labor force for higher paying jobs. Possible follow-up includes: obtaining census and block level data to create more focused analysis - cross tabulation with other data and capture rates. Establish and monitor trends over time.

Exhibit II-9

Population by Educational Enrollment- 2nd Quarter 2011

VVVC Study Area Zip Codes and San Bernardino County - Table

Shows population by educational enrollment for entire population from nursery school to college by Study Area Zip Codes, combined study area zips, and SB County. The data allows for assessment of the potential community college market by zip code. Possible follow includes continuous updating and monitoring of such data. Other actions could be applying census and block level data to create a more focused analysis – and cross tabulation of other data to establish trends over time.

Exhibit II-10

Population by Educational Attainment - Age 25+- 2nd Quarter 2011

VVC Study Area Zip Codes and San Bernardino County - Table

Shows population by educational attainment – from elementary school to post college –for persons Age 25+ by Study Area Zip Codes, combined study area zips, and SB County. The data allows for assessment of the potential community college market by zip code. It shows those persons age 25+ with less than a college degree (potential community college market). It also allows for assessment of possible fee-based courses for those with higher education. Allows for correlation of educational requirements by occupation and attainment within the Study Area.

Exhibit II-11

Population by Landscape - 2nd Quarter 2011

VVC Study Area Zip Codes and San Bernardino County - Table

Shows population by Landscape segmentation categories – generally used to predict consumer behavior for 2nd Quarter 2011 - by Study Area Zip Codes, combined study area zips, and SB County. The characteristics of each Landscape group may provide insight into predictive factors useful in college curriculum planning.

Exhibit II-12

Population by Labor Force - 2nd Quarter 2011

VVC Study Area Zip Codes and San Bernardino County - Table

Shows Population age 16+ by Labor Force – including estimated unemployment rates 2nd Quarter 2011 - by Study Area Zip Codes, combined study area zips, and SB County. Provides for understanding the labor force characteristics, needs, and supply conditions. This information will help in assessing the training and educational needs and demands of this major market segment. Allows for correlation of labor and jobs demand by occupation. Possible follow should include continuous updating and monitoring -obtaining census and block level data to create more focused analysis, cross tabulation with additional data – determining capture rates – illumination of factors with GIS-mapping and comply with reporting requirements.

Exhibit II-13

Labor Force by Industry Groupings - 2nd Quarter 2011

VVC Study Area Zip Codes and San Bernardino County - Table

Shows the labor force by major industry groupings - 2nd Quarter 2011 - by Study Area Zip Codes, combined study area zips, and SB County. Allows a better understanding of where the labor force is employed by industry. Colleges can then focus on programs related to these industries. The College can determine the relative health of such industries and possibly provide assistance. Possible follow should include continuous updating and monitoring -obtaining census and block level data to create more focused analysis, cross tabulation with additional data – determining capture rates – illumination of factors with GIS-mapping and comply with reporting requirements.

Exhibit II-14

Labor Force by Census Designated Occupations - 2nd Quarter 2011

VVC Study Area Zip Codes and San Bernardino County - Table

Shows the labor force by major US Census designated occupations groupings - 2nd Quarter 2011 - by Study Area Zip Codes, combined study area zips, and SB County. Allows a better understanding of where the labor force is employed by occupation. The College can then focus on training and vocational programs related to these occupations as appropriate.

Exhibit II-15

Establishments - 2nd Quarter 2011

VVC Study Area Zip Codes and San Bernardino County - Table

Shows establishments by 4-digit NAICS Industry classifications - 2nd Quarter 2011 - by Study Area Zip Codes, combined study area zips, and SB County. Possible uses include the ability to understand the local economic base and assess potential for employee training, contract education, demand for courses by need, small business assistance and training needs, partnership opportunities, economic base strength. Follow-up uses include continuous updating and monitoring. The College can also identify target businesses, structure employee training programs and comply with reporting requirements.

Exhibit II-16

Industry Employment Projections - 2008-2018

VVC Study Area Zip Codes and San Bernardino County - Table

Shows county-level jobs projections by NAICS industry codes - 2008-2018 – for Riverside-San Bernardino-Ontario Metropolitan Statistical Area. This data provides the College with valuable information to better respond to trends and needs of business by industry. The data can help with more rapid market based responsiveness to growth or decline in various industries and comply with reporting requirements. It will also help with more targeted and relevant curriculum planning.

 

 

[ EXHIBIT I - INTRODUCTION AND STUDY SCOPE ]      [ EXHIBIT III - EMPLOYMENT OUTLOOK ]

[ EXHIBIT IV - INSTRUCTIONAL OUTPUT OF COMPETITORS ]      [ EXHIBIT V - BUSINESS PROFILE ]

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